Designer friends

Summer, November 2023

From leading sustainable store design and local brand flagship store openings, there have been some new arrivals to the upper level of the V&A Waterfront’s Victoria Wharf shopping centre

Country Road‘s reimagined V&A Waterfront store is targeting a 5-Star Green Star interior certification from the Green Building Council of South Africa with his bold – and eco-friendly – design. If awarded, the accreditation reaffirms Country Road’s long-standing commitment to be a world-leading lifestyle brand.

The store’s interiors have incorporated materials such as recycled polyester yarn, recycled wool and recycled plastics for the store fittings as well as a curated collection of furniture sourced locally.

Visit the Country Road store at Shop 239, Upper Level.

Known for their bold jewellery and accessories, local brand Pichulik’s designs are rooted in Africa, inspired by ancient traditions, mythology and cultures around the world. Handcrafted from unexpected materials the brand’s jewellery is distinguished by its innovative and sculptural use of repurposed rope, combined with cast-brass elements, and embellished with a variety of precious stones and organic materials.

Visit the Pichulik store at Shop 6202, Upper Level.

Founded in 2019 by Mikael Hanan, FIELDS offers high quality, locally-produced menswear. Through collaborations with local artists, the brand creates unique designs and prints. The brand’s second store – their flagship is at the Old Biscuit Mill – FIELDS can now be found in the corridors of the V&A Waterfront.

Visit the Fields Store at Shop 7251, Upper Level.

Photography by Dave Southwood

Local textile and accessory brand Skinny laMinx is the most recent addition to the upper level of Victoria Wharf. Known for their bold pattern and positive vibes, you can now shop the brand’s extensive range of product ranging from hats and totes to cushions and tea towels just in time for gifting season. The team is running a special launch offer where you get 50% off the third tea towel when purchasing three.

Visit the Skinny laMinx store at Shop 6284, Upper Level.